Pure
What is Pure?
Pure is a dating and hookup app. It is aimed at people who are interested in things like casual dating, hookups, ethical non-monogamy (ENM), polyamory, open relationships, and exploring sexual interests.
Setting up a profile involves providing personal details about your appearance, preferences and sexual interests. You can choose to hide your age and your height from your profile.
The app is free to download, but you need a paid subscription to access many of its features.
What you can do on Pure
Find people and match
Features include:
- Ads – similar to dating profiles on other apps. An ad shows your photos, information about you, and what you are looking for. To see others, and for others to see you, you need to post an ad. Pure uses your location and preferences to decide which ads to show you.
- Likes and matching – if you and another user like each other, you become a match and can message one another.
- Turn-ons – you can select turn-ons from a list provided by Pure. These can include sexual, dating and lifestyle interests. You can use the turn-ons filter to find people who have selected the same turn-ons as you.
Chat and call
Features include:
- Chats – send direct messages, including voice messages. Chats expire automatically 24 hours after you match, unless both people agree to turn off the timer and keep the chat.
- Video calls – you can video call another user directly from the chat.
Share photos and videos
Features include:
- Photos and videos – you can send photos and videos in chats. These can be self-destructing photos, which disappear after the person views them. Users can also ask someone they are chatting with to send a ‘true photo’, which is a new photo taken with Pure’s camera.
- Private albums – save photos in a private album. These photos are only visible to you, unless you choose to share them with people you are chatting with.
Use privacy and safety features
Features include:
- Safety signal – lets you share your location and your date’s profile with a trusted person while you are meeting your date in person.
- My media rules – choose how Pure handles photos and videos that may contain sexual content. For example, you can choose to blur or hide these photos in your feed or chats, or block photos and videos in chats until you choose to open them.
- Photo verification badge – you can do a verification check, where Pure compares a photo you take with your profile photo. If they match, a verification badge should appear on your profile.
- Screenshot notifications – Pure says that you will receive a notification if someone tries to take a screenshot of a photo, video or chat. Pure states that it is not possible to take screenshots, however, there still may be ways for someone to keep a copy, so consider what feels comfortable to share.
Website: pure.app
Apps: Android app, Apple iOS app
How do people use Pure?
Learn more about the benefits and risks associated with how people use online dating services like Pure on the following eSafety pages:
Key safety links
These links are provided by Pure:
- Pure FAQ
Frequently asked questions about how to use Pure, including how to block or report other accounts. - Community guidelines
Guidelines that people are expected to follow when using Pure. - Privacy policy
Outlines how data is collected and used on Pure. - Terms and conditions
The terms you agree to when you use Pure.
Related eSafety links
Find other resources to help keep you safe online:
Other entries in The eSafety Guide:
About this Guide
This guide is provided by the eSafety Commissioner to help people stay safe online and better understand digital platforms.
Last updated: 14/10/2026