For the good of... campaign: Tiếng Việt (Vietnamese)
The campaign ‘For the good of their wellbeing’ raises awareness of the new Social Media Minimum Age law.
The new law means that as of 10 December, you have to be 16 years or older to have a social media account.
This change is designed to protect young people from the risks of harm from social media and to support their wellbeing.
The national campaign launched on 19 October 2025.
For the good of… campaign advertising materials
For the good of... 15 seconds socials (Vietnamese)
For the good of... 30 seconds socials (Vietnamese)
For the good of... 15 seconds TV (Vietnamese)
For the good of... 30 seconds TV (Vietnamese)
Radio/digital audio campaign materials
Downloads
Frequently asked questions
Fact sheet and conversation guide
Last updated: 10/12/2025